ABOUT THE FOUNDER
Lyons Motor Car founder Kevin W. Lyons is an artist and graphic designer, educator of human anatomy and physiology, and graduate of The School of Visual Arts and Parsons School of Design in New York City. Raised to discover his artistic talents in fine arts and creative endeavors from grade 7, a perfect beginning for his childhood. subsequent education in physics, exercise physiology, biomechanics, and orthopedic specialties as popularized by the famed history of Leonardo DaVinci, Michelangelo, and other Renaissance masters.
"I landed my first design opportunity to come aboard as a graphic designer at J.Crew under the auspices of Arthur Cinader, founder and former CEO of J.Crew. Fresh out of college in '87, I led a small group of designers to re-create the company logo (from J.Crew Outfitters to J.Crew & Clifford Wells group of companies) and corporate branding in the days before the company had retail stores. Amidst this new career success, and with the duties of study and education behind me, I felt something was still missing, I wished the logos and layouts I designed were cars, but in the late 1980s, a car design career was impossible in New York City.
Next, I landed the title of Art Director for Cosmopolitan Magazine for the challenging and infamous Editor-In-Chief Helen Gurly Brown most demanding woman I ever met. At this point, I still hadn't put my mind together enough to make the jump to automotive design/engineering. Instead, as a hobbyist customizing mid-1960s to 1980s muscle cars, and restoring old cars designed by others wasn't the answer either. In the early 1990s, I bought into and co-owned an auto detailing shop in East Meadow Long Island while continuing as a part-time designer in New York. By 1994 my car-building dreams came crashing down after a stage four lymphoma scare, and later diagnosed with severe autoimmune disease sarcoidosis. Some say it came from years of exposure to benzene in paint thinners involved in art and cars, and I never wore a mask or respirator back in those days. It was a multi-year battle to regain my health and quality of life via college-level health and wellness education, multiple degrees, and certificates in human anatomy, exercise physiology, anti-aging, holistic healing, and orthopedic medicine."
"I am an Artist, but my true passion is the art of the automobile, where the combination of design engineering fabrication, artistic creativity, intricate execution, and performance all come together."